Premium Video Production for Dulux Protective Coatings: Kangaroo Point Bridge
Capturing landmark infrastructure with strategic storytelling — from project launch to completion.
15+ Years Experience ⏳ | Brisbane & Gold Coast 📍 | Trusted by Leading Corporates 🏆
Project Overview
Client: Dulux Protective Coatings
Location: Kangaroo Point, Brisbane
Project Type: Infrastructure / Construction Video Production
Phyd Creative partnered with Dulux Protective Coatings to deliver high-impact video content for the Kangaroo Point Green Bridge — a major active transport project connecting Brisbane’s suburbs across the river. Our work showcased the application of Dulux’s advanced PUR5 three-coat protective coating system on structural steel, highlighting durability, quality, and engineering excellence.
The Challenge
Dulux needed compelling video content to communicate the scale and technical superiority of their coatings on a high-profile civic project. The content had to serve multiple purposes: build early project anticipation, document progress, and deliver polished assets for marketing, PR, and LinkedIn.
Our Solution
We provided full end-to-end video production — on-site filming, drone/timelapse footage, professional editing, and tailored cuts for different platforms and project stages. This ensured Dulux had flexible, high-quality assets throughout the project lifecycle.
Our proven process for infrastructure projects delivers flexible assets that support marketing, stakeholder engagement, and recruitment — whether for bridges, rail, ports, or commercial developments.
Kangaroo Point Bridge Video Showcase
Project Video Evolution – From Stage 1 to Completion
Comprehensive final video showcasing the completed bridge, Dulux PUR5 protective coatings in action, and the project’s impact on Brisbane’s active transport network.
Additional Project Cuts
Full Process Delivery – Additional Cuts
Stage 1 Highlight (Project Launch)
Early-stage video released at the beginning of the project to generate excitement and showcase initial protective coatings application on structural steel.
LinkedIn Stats Cut
Data-focused version optimised for LinkedIn, highlighting key project statistics, coatings performance metrics, and infrastructure outcomes.
Results & Impact
✅ Elevated Dulux’s brand visibility across the protective coatings and infrastructure sector through high-quality, story-driven video assets.
✅ Supported PR and media efforts for one of Brisbane’s most significant active transport projects, helping communicate project milestones and engineering excellence to stakeholders, government, and the public.
✅ Delivered flexible assets used across Dulux’s website, YouTube, LinkedIn, project communications, and marketing campaigns.
✅ Demonstrated real-world performance of the Dulux PUR5 three-coat system in a demanding marine/urban environment.
✅ Achieved strong engagement with multiple tailored video cuts (final highlight, Stage 1 launch, and LinkedIn stats version) across professional platforms.
These guys are an outstanding operation, their size makes them flexible and nimble and able to cope with an ever-changing schedule that is part of the construction space, this we have valued greatly.”
Brendan Litchendonk
Dulux Protective Coatings
Queensland State Manager
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Overview of Dulux’s extensive coatings supply chain supporting major projects across Australia and New Zealand.
Ready to showcase your next infrastructure or construction project?
Let’s create premium video content that delivers measurable impact.